According to the financial services group, Brody is credited with taking over Imperial during one of its most challenging periods and directing the group’s expansion in Europe and into the rest of Africa.
(READ MORE: Sanlam’s strategy leads to 44% earnings growth)
“We are confident that Brody has the requisite expertise to bolster our executive team and its efforts to sustain focus on strategy and strategic delivery,” said Sanlam chief executive, Johan van Zyl.
“His experience and leadership will add value to the group. We welcome him to Sanlam and look forward to his contribution.”
[DATA SLM:Sanlam] added that during Brody’s tenure as CEO, he presided over a significant increase in the Imperial Holdings share price and built a solid reputation for implementation and delivery.
“Sanlam, which is a well-respected South African corporate, has grown its footprint on the continent and other emerging markets in the past decade or so,” Brody stated.
“It is a perfect next step for me and I believe my own experience will complement and support the group’s activities and its growth.”
In his role at Sanlam, Brody will be working with group chief executive, Johan van Zyl, deputy group CEO, Ian Kirk and other executives on a number of strategic initiatives.
(READ MORE: Sanlam appoints deputy group CEO)
These will be at group and business cluster levels, as well as co-ordinating various business initiatives across the group. Brody’s appointment will take effect from January 2015.