MTN has announced that it is increasing subscription rates for its data plans, contracts and prepaid data bundles.
The South African telecoms giant made the announcement after fellow industry players, Cell C and Vodacom, made the unpopular move a few weeks ago.
(READ MORE: Vodacom price hike shock)
"In 2014, MTN underwent a process of reviewing its operations which was aimed at increasing efficiencies and reviewing its costs. This exercise was aimed at mitigating the impact of the challenging environment MTN operates in. The reduction in mobile termination rates, coupled with the increased costs of network investment, has necessitated a review of pricing," MTN said in statement.
"In accordance with the Consumer Protection Act and MTN's subscriber agreement terms and conditions, MTN will give its subscribers 20 working days' notice prior to effecting the price changes for contract customers."