CNBC Africa calls on Business to into the spirit of Soccer

Wed, 27 May 2009

CNBC Africa is calling on all business people in Africa to get into the spirit of soccer by wearing a football shirt to work on June 15, 2009.

"With the start of the Confederations Cup on June 14 and less than a year to go to the kick-off of the 2010 World Cup, it’s time for the continent to show its colours and show support for the beautiful game of soccer," says Gary Alfonso, CNBC Africa's chief operating officer.

CNBC Africa anchors, presenters and producers will be leading the way by dressing up in sporting attire.

As a 'big business' channel, CNBC Africa sees itself as a catalyst for hope and prosperity on the African continent and soccer will be one of the big catalysts in the next 12 months.