Rwanda’s coffee competition driving up coffee exports & quality

PUBLISHED: Mon, 24 Sep 2018 10:08:15 GMT
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25 tonnes of coffee that won the 2018 cup of excellence in Rwanda fetched over $359,000 in an online auction. The competition aims to promote quality coffee and attract international buyers. Eng. Eric Ruganintwali, Coordinator of Rwanda Cup of Excellence explains how the exercise has been a key marketing strategy for the country’s coffee sector in this interview with CNBC Africa’s Steven Muvunyi.

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