Copia Kenya CEO reveals plans to bring e-commerce to consumers in remote areas

PUBLISHED: Thu, 11 Apr 2019 14:38:40 GMT

Approximately 90% of Africa is made up of middle and low-income consumers. Copia Kenya officially launched a new e-commerce service known as Copia Online to provide goods to under-served consumers in remote parts of the country. To explain more CNBC Africa is joined by Tim Steel, CEO Copia.