P&G launches new campaign to promote Ariel in Kenya

PUBLISHED: Wed, 23 Jan 2019 11:03:10 GMT

Procter & Gamble recently launched a campaign expected to further cement Ariel’s leadership position within the laundry detergent industry in Kenya; Brand & Commercial Director, P&G East Africa, Anthony Ng’ang’a joins CNBC Africa to explain on P&G’s strategic intent in this market.


Sign Up for Our Newsletter Daily Update
Get the best of CNBC Africa sent straight to your inbox with breaking business news, insights and updates from experts across the continent.
Get this delivered to your inbox, and more info about about our products and services. By signing up for newsletters, you are agreeing to our Terms of Use and Privacy Policy.