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Workspace Global CEO Sydney Sam on opportunities in brand marketing

PUBLISHED: Mon, 01 Jul 2019 09:12:02 GMT

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Being creative is difficult and building a business based on creativity can be even harder, but Sydney Sam has found a way to create pan African brands, through his company Workspace Global and has even attracted clientele such as the World Bank. He spoke to CNBC Africa’s Kopano Gumbi about what it takes to be a successful brand agency.


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