This follows after the AU held its first wave of pledges among Africa’s private sector at its headquarters in Addis Ababa, Ethiopia.
As part of its contribution, [DATA MTN:MTN Group LTD.] also invited its 219 million customers across the continent and the Middle East to join the fight against Ebola through a three-month SMS campaign where they can donate a minimum of one US dollars.
The group said that it is also working with some of Africa’s top musicians to produce an inspirational song for digital download through the MTN Play store.
“All proceeds from sales, post publishing rights and subscription payments, will be donated to the AU campaign,” said MTN.
The group said that it has been involved in tackling the Ebola epidemic since its spread to countries where the company operates, particularly in Guinea and Liberia.
“MTN is supporting this campaign to give further impetus to concerted efforts aimed at combating the Ebola epidemic and saving lives. As MTN, we believe the only way to start reversing the devastating effects of the outbreak is to come together to tackle the spread of the disease, and ease the suffering it continues to inflict on families and communities,” said Sifiso Dabengwa, president and chief executive officer of the MTN Group.
To date, the group said it has setup a number of interventions in the affected countries such as distributing information about the disease, its transmission and preventative measures to all staff, their families and communities.
(READ MORE: MTN ranked Africa’s and S.Africa’s top brand)
In addition, a website has been setup where staff can access up to date information on the disease and its management while a medical response team has been deployed in order to offer advice and referral to medical care.
Other measures include the implementation of a business continuity programme to keep the network operational, enhanced cleaning of office premises, issuing protective clothing and equipment to employees as well as the establishment of a work from home solutions for certain staff.