How Kenya is responding to ethical concerns over misuse of consumer data



The COVID-19 pandemic has greatly changed workplace dynamics with remote working becoming the new norm. While digital platforms serve useful functions such as informing, entertainment and e-commerce, concern is mounting over hidden monetization agendas from insights gleaned during their utilization. Targeted advertising in particular, has been singled out. Alex Owiti, Communication Consultant joins CNBC Africa for more.

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