Home Here’s how much Africa’s top brands could lose in value due to COVID-19 Here’s how much Africa’s top brands could lose in value due to COVID-19

Here’s how much Africa’s top brands could lose in value due to COVID-19

One of the effects of the COVID-19 crisis is the decrease in visibility and brand value. Africa’s top 150 most valuable brands are set to lose up to 12 per cent of its value which is a loss of around $60 billion. Jeremy Sampson