How the pandemic is accelerating investment in IT infrastructure

The COVID-19 pandemic has ushered in a new era of digitalization globally, with Africa also experiencing a surge in data enabled businesses. Pierre Havenga, the Managing Director for Middle East and Africa at Vertiv, anticipates that the investments in IT infrastructure spurred by the pandemic will continue to expand. In a recent interview with CNBC Africa, Havenga delved into the impact of the pandemic on Africa's digital transformation journey and shared insights into the trends that are likely to shape the future of digitalization, especially for small businesses. Reflecting on the challenges and opportunities that lie ahead, Havenga highlighted key themes such as the need to bring data closer to customers, the importance of sustainability in the digital transformation journey, and the critical role of cybersecurity in building resilience. With the rapid evolution of digital technologies and the increasing demand for data services, businesses in Africa are facing unique challenges and opportunities as they navigate the digital landscape. As the world grapples with the 'new normal' of remote work and heightened digital connectivity, the need to invest in robust IT infrastructure has never been more pressing. With Africa poised for growth in the digital space, companies are exploring innovative solutions to meet the evolving demands of the market. One of the key trends shaping the future of digital transformation in Africa is the emphasis on fast-tracking digitalization efforts. The pandemic has accelerated IT investments and prompted a shift towards more agile and efficient solutions. Companies are increasingly turning to cloud-based services and expanding their digital infrastructure to meet the growing demand for data services. Moreover, the trend of 'H,' or bringing data closer to customers, is gaining traction in the region. By improving latency and data access speed, businesses can enhance the overall customer experience and drive innovation. Locally, the co-location market is witnessing significant growth, with players expanding into new markets to comply with data privacy regulations and ensure data sovereignty. The influx of undersea fiber optic cables into Africa is also set to revolutionize internet connectivity and open up new opportunities for businesses in the region. As internet access becomes a fundamental right, the push for greater connectivity and infrastructure development is crucial for driving digital transformation in Africa. Sustainability is another key theme that is shaping the digital transformation journey in Africa. With a focus on reducing carbon emissions and adopting renewable energy solutions, businesses are increasingly looking towards sustainable practices to drive innovation and reduce environmental impact. From solar hybrid solutions to water-free thermal systems, companies are exploring alternative technologies to minimize their ecological footprint and support sustainability initiatives. However, the regulatory environment and government support play a pivotal role in enabling businesses to embrace sustainable practices and implement green technologies. Cybersecurity remains a critical aspect of the digital transformation journey, especially as data-enabled businesses and remote work trends expose companies to new cybersecurity risks. Building cyber resilience through government policies, cybersecurity practices, and public awareness is essential for safeguarding businesses against cyber threats. With the evolving digital landscape and the increasing reliance on data services, investing in cybersecurity measures is paramount for ensuring data security and protecting businesses from cyber attacks. As Africa continues to embrace digital transformation and invest in IT infrastructure, navigating the challenges of sustainability, cybersecurity, and connectivity will be key to driving innovation and growth in the digital economy. The future of digitalization in Africa holds immense potential, and companies must adapt to the changing landscape to seize the opportunities that lie ahead.