Jambojet resumes operations as lockdown rules are relaxed
The aviation industry has been one of the most hit by the COVID-19 pandemic with the closure of borders limiting movement.
Tue, 01 Jun 2021 09:10:31 GMT
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AI Generated Summary
- Introduction of a unique payment model allowing customers to pay in installments to cater to low demand and early holiday bookings
- Implementation of touchless solutions like a progressive web app to enhance safety measures and reduce touchpoints for travelers
- Shift in travel trends with leisure and domestic travel taking precedence over business travel, leading to strategic adjustments in operations
Jambojet, the regional flyer based in Kenya, has resumed operations amidst the ongoing COVID-19 pandemic. The aviation industry has been one of the most significantly impacted sectors due to the closure of borders and restrictions on travel. CNBC Africa recently spoke with the Managing Director of Jambojet, Karanja Ndegwa, to discuss the challenges faced by the airline and the measures taken to ensure the safety of passengers and staff.
One of the key points highlighted in the interview was the innovative approach taken by Jambojet to adapt to the current circumstances. Ndegwa mentioned that the airline introduced a unique payment model that allows customers to pay for their flights in installments. This initiative was designed to cater to the changing needs of the customers, especially during a time when the demand for air travel was significantly low. The uptake of this installment payment option has been positive, particularly among groups, organizations, and families planning early holidays.
Moreover, Ndegwa emphasized the importance of implementing new measures to enhance safety and reduce touchpoints for travelers. With the introduction of a progressive web app, passengers can now check-in and board flights seamlessly without the need for physical documents. This touchless experience has gained popularity among passengers, with approximately 26% of travelers opting for online check-ins and bookings through the app.
Another significant point discussed in the interview was the shift in travel trends, with leisure and domestic travel taking precedence over business travel. Ndegwa highlighted that the return of business travelers may take several years, with a focus on leisure travel during holidays and visiting friends and family. This shift has impacted routes like Mombasa, traditionally popular among business travelers, leading to adjustments in the airline's operations and strategies.
Furthermore, Ndegwa shared insights on the airline's partnership with Flight Safety International and Kenya Airways to enhance pilot training through simulators. The introduction of a new simulator in Nairobi has resulted in increased efficiency, reduced training costs, and improved productivity for pilots. By offering advanced training facilities locally, Jambojet has seen significant savings in training costs and a boost in pilot productivity.
In conclusion, as Jambojet navigates the challenges posed by the pandemic, they remain focused on prioritizing the safety of passengers and staff while adapting to the evolving needs of travelers. The airline's innovative solutions and strategic partnerships reflect their commitment to sustaining operations and ensuring a seamless travel experience amidst the ongoing disruptions in the aviation industry.