Cathay Pacific returns to SA shores
Cathay Pacific’s first flight to Hong Kong from Johannesburg, since the Covid-19 pandemic, is currently in the skies after taking off earlier this morning. The company said the Airbus A350-900 will be flying three times a week and joins a growing number of airlines who have resumed flights to the continent following a strong recovery in the tourism sector from the lockdowns. Rakesh Raicar, Regional General Manager for South Asia, Middle East and Africa at Cathay Pacific joins CNBC Africa for more.
Wed, 02 Aug 2023 11:10:13 GMT
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AI Generated Summary
- The return of Cathay Pacific's flight operations to South Africa marks a significant milestone in the region's aviation sector's recovery journey, bolstered by robust passenger demand and enhanced customer service post-pandemic.
- Cathay Pacific observes a notable uptick in passenger bookings closer to flight dates, indicating a growing interest among travelers in the region and reinforcing the airline's commitment to restoring pre-pandemic operational frequencies.
- The airline plans to reintroduce daily flights to Joburg within a year, with a strategic focus on market dynamics and potential network expansions across the continent, reflecting its resilience and adaptability in navigating post-pandemic challenges.
Cathay Pacific, the renowned airline, has returned to the South African skies with its first flight to Hong Kong from Johannesburg since the Covid-19 pandemic gripped the world. The Airbus A350-900, which is now flying three times a week, marks the resurgence of airline operations in the wake of a robust recovery in the tourism sector after extended lockdowns. Rakesh Raicar, the Regional General Manager for South Asia, the Middle East, and Africa at Cathay Pacific, shed light on the airline's decision to resume the route amid a positive reception from South African passengers. The inaugural flight witnessed a full load of approximately 280 passengers, signaling a promising start for the airline.
The journey back to South Africa has been on Cathay Pacific's radar throughout the pandemic period. However, logistical challenges posed by the health crisis delayed the return. Raicar emphasized that the timing was opportune as the airline observed a surge in demand closer to the departure date, indicating a tangible interest among travelers in the region. Despite initial slow uptake, pre-booking statistics pointed to an upward trend, eventually culminating in a successful and fully occupied launch flight.
In terms of passenger profiles, Cathay Pacific has noticed a predominant presence of ethnic travelers, alongside individuals visiting friends and relatives. The leisure segment, particularly towards Asian destinations, has witnessed significant traction, although business travel is gradually picking up pace among small and medium enterprise owners. Raicar highlighted the airline's commitment to enhancing customer service post-pandemic, ensuring a premium experience for all passengers, including the restoration of pre-pandemic service standards.
The pandemic-induced cost pressures have led to slight ticket price inflation, primarily driven by the mismatch between soaring demand and constrained supply. Raicar disclosed that ticket prices have seen a noticeable increase of approximately five to fifteen percent compared to pre-Covid levels. Nevertheless, the airline remains dedicated to offering a seamless travel experience, irrespective of class distinctions within the cabin.
Looking ahead, Cathay Pacific envisions a swift return to daily flights in South Africa within a year's time, aiming to reestablish their pre-pandemic operational frequency. While the initial focus remains on Joburg, the airline expressed a willingness to explore new markets and potential route expansions based on market dynamics. The roadmap includes prioritizing daily services in Joburg while keeping an eye on broader opportunities to broaden their footprint across the region.
In a candid conversation with CNBC Africa, Rakesh Raicar encapsulated Cathay Pacific's strategic vision for the African continent, emphasizing the airline's commitment to rejuvenating its flight network and offering enhanced connectivity for travelers. As the aviation industry braces for a new phase of recovery, Cathay Pacific's return to South Africa symbolizes a milestone in the region's tourism resurgence post-Covid-19.