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Jumia: Rural areas a critical segment within our addressable market

New York Stock Exchange listed, African online retailer Jumia Technologies, experienced a significant reduction in losses in the third quarter this year. As the e-commerce player rounds up their 10th black Friday campaign, CEO Francis Dufay joins CNBC Africa to discuss their expansion plans beyond major cities and more.
Tue, 05 Dec 2023 11:49:30 GMT

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