ZalaTech Makes a Splash at GITEX Africa 2024, Showcasing Ethiopian Innovation in Software Solutions

Author Logo | Thu, 06 Jun 2024 11:35:25 GMT

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GITEX Africa

GITEX Africa

ZalaTech, a leading software company headquartered in Addis Ababa, Ethiopia, successfully participated as an exhibitor at GITEX Africa 2024 (, held in Marrakesh, Morocco. This premier technology event, known for bringing together industry giants and innovators from across the continent, provided the perfect platform for ZalaTech to showcase its cutting-edge software solutions to a global audience.

Empowering Businesses through Technology


From its inception in Addis Ababa, ZalaTech has focused on developing innovative software tools designed to empower businesses of all sizes to thrive in today’s dynamic market. The company’s commitment to understanding the unique needs of African businesses was evident throughout GITEX Africa.

ZalaTech’s Spotlight: A Trio of Powerful Solutions

The ZalaTech booth was a hub of activity throughout the event, attracting attendees eager to explore the company’s software offerings. The focus was on three key solutions:

  • Enterprise Resource Planning (ERP): ZalaTech’s ERP solution streamlines core business processes, providing businesses with a centralized platform for managing inventory, finances, human resources, and customer relationships.
  • E-Learning: ZalaTech’s E-Learning platform caters to the growing demand for flexible and accessible learning solutions. This comprehensive platform empowers organizations to create engaging online courses, manage learning content, and track learner progress.
  • E-commerce: Recognizing the surge in online shopping, ZalaTech showcased its user-friendly E-commerce platform. This solution allows businesses to build robust online stores, manage inventory, and facilitate secure online transactions.

Beyond the Showcase: Interaction and Partnership

ZalaTech’s participation at GITEX Africa wasn’t solely about showcasing products. The company’s team of passionate and experienced professionals were readily available to engage with attendees. This included:

  • Live Demonstrations: Attendees were treated to live demonstrations of ZalaTech’s software solutions, allowing them to gain a firsthand understanding of the features and benefits offered.
  • Expert Consultations: ZalaTech’s team provided valuable insights and consultations, helping attendees identify the software solutions that best address their specific business needs.
  • Partnership Opportunities: GITEX Africa served as a platform for forging new connections. ZalaTech actively explored partnership opportunities, demonstrating its commitment to collaborating with businesses and organizations across Africa.

Looking Ahead

ZalaTech is committed to continuous innovation and development, ensuring its software solutions remain at the forefront of technological advancement. The company plans to leverage the momentum gained at GITEX Africa to expand its reach and empower even more businesses across Africa with the tools they need to succeed in the digital age.

Distributed by APO Group on behalf of GITEX Africa.

Contact Information:
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About ZalaTech:
ZalaTech is a software company headquartered in Addis Ababa, Ethiopia. The company specializes in developing innovative software solutions designed to streamline business processes, enhance learning experiences, and facilitate online commerce. ZalaTech is passionate about leveraging technology to empower African businesses and contribute to the continent’s economic growth.