Adi Godrej on why he’s bullish on SA outlook

Adi Godrej, the CEO of the India-SA CEO Forum, shared his enthusiasm for the future of business relations between India and South Africa at the India-South Africa Business Summit 2018. Godrej expressed confidence in the potential for increased investment and trade between the two countries, citing South Africa's new government as a reason for optimism. With a focus on entrepreneurship and collaboration, Godrej highlighted the opportunities for both economies to grow and succeed in the coming years. The event also emphasized the importance of supporting and upscaling black industrialists, with a target of 100 set by the government. Godrej emphasized the significance of entrepreneurship in driving economic growth and job creation, both in South Africa and India. Reflecting on his own company's journey, Godrej underscored the importance of innovation and meeting consumer needs in a rapidly changing business landscape. Despite being an established player in the industry, Godrej acknowledged the need for continuous improvement and adaptation to stay competitive in the era of industrialization and technological advancement. When questioned about the rise of protectionist sentiments in some parts of the world, Godrej expressed hope that globalization would continue to drive global economic growth and benefit developing economies. He cautioned against the potential negative impacts of protectionism, emphasizing the importance of international collaboration and trade. Regarding Africa's economic prospects, Godrej remained optimistic about the continent's growth potential and consumer market. He dismissed the notion of disappointment in the 'Africa Rising' narrative, citing Africa's increasing consumption and growth opportunities as reasons for confidence in the region. Godrej's outlook on India-South Africa relations and global economic trends underscored his belief in the power of collaboration, innovation, and a positive mindset to drive sustainable growth and prosperity.