Chanel Alberts on how women can be empowered through rugby

Female rugby is on the rise globally, with women like Chanel Albert's, the Pirates Women's Club coach, leading the charge for empowerment and recognition in the sport. The inclusion of women's rugby in the Olympics has sparked a surge of interest, providing girls with the opportunity to become Olympians. Albert's believes that this initiative not only grows the game but also empowers women to become leaders, express themselves, and step outside their comfort zones. She emphasizes the importance of authenticity and self-expression in today's world, highlighting rugby as a liberating force for women. The growth of women's rugby has also attracted the attention of brands and viewers, with companies like Mastercard supporting the sport at both the highest level and grassroots level. Albert's calls for more investment in women's rugby, pointing out that women make up a significant market and deserve to be supported. She encourages creating opportunities and using platforms like social media to showcase women's rugby matches and attract more followers. While challenges exist, such as players balancing full-time jobs with rugby, Albert's believes in creating a path for women to pursue their dreams and succeed in the sport. She acknowledges the role of government in laying the foundation for support but emphasizes the need for private sponsors to drive substantial investment in women's rugby. The future of women's rugby looks promising, with a strong emphasis on empowerment, inclusivity, and growth.