LVMH won’t use synthetic diamonds in significant way, executive says

Author Logo | Thu, 18 Apr 2024 10:22:15 GMT

PARIS, April 18 (Reuters) – Leading luxury group LVMH will not use synthetic diamonds to a significant extent, senior executive Stephane Bianchi said during the company’s annual general meeting on Thursday.

LVMH, owner of diamond jeweller Tiffany & Co, began showing clients watches and jewellery featuring lab-created diamonds last year, testing luxury buyers’ interest in using man-made stones at the very top end of the market. (Reporting by Mimosa Spencer; Writing by Dominique Patton; Editing by Jan Harvey)

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